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Our sales team will walk you through AxoDesk, help you understand what's right for your team, and get you up and running fast.

30m
Product walkthrough
DPA
Enterprise review
AI
Workflow planning
API
Integration review

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What to expect

  • 30-min personalised call
    No generic pitches — we tailor the demo to your business
  • Meet your dedicated rep
    One point of contact through your entire evaluation
  • Live product walkthrough
    See exactly how AxoDesk works for your industry
  • Custom pricing proposal
    Get a quote scoped to your team size and channels

Enterprise procurement support

Use the sales conversation to confirm the exact deployment, commercial, security, privacy, and integration requirements that apply to your team.

  • Security and architecture review
  • Data Processing Addendum review
  • Production-specific third-party schedule
  • Implementation and integration planning

Official WhatsApp Business API & Platform Evaluation Guide

Evaluating a customer conversation management platform requires analyzing beyond user interfaces and fixed subscription plans. Most brands find that as customer contact list databases grow, variable costs can scale unexpectedly. Understanding the Meta guidelines for the official WhatsApp Business API (WABA), seat allocations, routing logic, and integration sync parameters is key to making a sustainable decision for your sales and support teams.

AxoDesk unifies your messaging channels—including WhatsApp API, Instagram comment threads, Messenger chats, email support ticketing, and live website chat—in one collaborative workspace. Below, we address the most common technical and commercial questions buyers ask during vendor review.

1. How does WhatsApp Business API pricing work?

Meta charges for WhatsApp Business API on a conversation-session basis, rather than per individual message. A conversation is a 24-hour window that starts when your business sends a message to a customer or replies to an incoming query. These conversations are categorized into four types: Marketing (promotions, offers, cart recovery), Utility (order updates, shipping alerts, payment reminders), Authentication (OTPs, login codes), and Service (user-initiated support queries). Each category has separate country-specific rates. AxoDesk passes these Meta fees directly to you without markups, keeping your campaign costs transparent.

2. What is the difference between seat-based billing and contact-list tiers?

Many competitor platforms (like respond.io or SleekFlow) bill based on the number of contacts in your database (Monthly Active Contacts). If you import a large customer list or generate high volumes of leads from Facebook Ads, you are forced to upgrade your plan, even if your team size remains the same. AxoDesk uses transparent, seat-based billing with unlimited contacts and channels. You only pay for the number of active support agents or sales reps using the inbox, keeping your software costs completely aligned with your team growth.

3. What is the process for setting up and verifying our official WABA account?

Getting your official WhatsApp Business API account set up is simple. You will need a clean phone number that is not currently associated with a personal WhatsApp app, and a verified Meta Business Manager account. AxoDesk's onboarding team guides you through the Meta signup flow inside our dashboard, which takes less than 15 minutes. Once registered, your phone number receives API access, and you can submit message templates for approval. We also assist qualified brands with applying for the green verified tick to establish consumer trust.

4. How do custom integrations and CRM synchronization work?

AxoDesk integrates directly with e-commerce stores (Shopify, WooCommerce) and CRMs (HubSpot, Zoho, Salesforce). When connected, our platform retrieves order histories, delivery statuses, payment links, and contact attributes, presenting this context in the chat sidebar. Relationship managers can view whether a shopper has an abandoned cart, pending invoice, or custom profile tag without switching tabs. For bespoke setups, AxoDesk provides a developer API, webhook registries with automatic retry logic, and HMAC signatures for secure real-time data flow.

5. Can we automate lead routing and configure custom SLA rules?

Yes. AxoDesk features a visual workflow builder that allows you to set up welcome auto-responders, qualify incoming leads, and assign conversations dynamically. You can route chats using round-robin rules to distribute inquiries fairly, or assign them based on regional area codes, budget attributes, or product interests. SLA timers alert managers when an agent reply exceeds response limits, while built-in collision warnings prevent two representatives from messaging the same contact at once.

Onboarding Steps

  • 1Schedule Demo: Discuss your channels and CRM sync requirements with an onboarding representative.
  • 2WABA Registration: Connect your phone number to the Meta API via our guided dashboard flow.
  • 3Database Mapping: Authorize Shopify or sync your custom attributes in settings.
  • 4Go Live: Train your agents on the inbox, configure welcome flows, and open the queue.

GDPR & Compliance

AxoDesk complies with regional privacy regulations, supporting Data Processing Addendums (DPA), data storage isolation, audit logging, and Meta-compliant opt-out rules.